Is Illamasqua Cruelty-free and Vegan?

Quick Answer: Is Illamasqua Cruelty-free and Vegan?

Yes, Illamasqua is cruelty-free; they do not test their ingredients or finished products on animals. They also don’t allow third parties or their suppliers to test on animals. Illamasqua products are not available in China because China laws require all their cosmetic products to be tested on animals. Some of their products are 100 percent vegan, while others contain animal derivatives. They are certified by PETA.

Illamasqua (From the combination of ‘Illusion’ and ‘Masquerade’) was founded in 2008.

The company headquarters are located in London, England, and has a parent company, The Hut Group. Illamasqua makes and sells beauty care products, cosmetics, make-up kits, fragrances, and brushes.

A lot of our readers have been recently asking if Illamasqua products are cruelty-free and vegan. We researched and analyzed their products in detail to find out if they are.

So is Illamasqua cruelty-free and vegan? Keep reading to find out.

Is Illamasqua Cruelty-free?

Yes, the company is cruelty-free. For a product to be recognized as cruelty-free, they have to meet certain criteria first. The following are the listed criteria; we will analyze them one by one to see if Illamasqua is really cruelty-free.

  • None of their products should ever be tested on animals
  • The company should not test on animals even when the law requires them to
  • Their products should not be sold in China

Are Illamasqua Products tested on Animals?

No, Illamasqua does not test their products on animals. They are certified cruelty-free. Illamasqua is against any form of animal cruelty.

They believe in respect and compassion for all beings and celebrate the beauty in diversity. The following is from their website:

Source: Illamasqua Website

Does Illamasqua test their products on Animals when the Law requires them to?

No, Illamasqua does not allow their products to be tested on animals, even if the law requires them to.

In many countries, such as the United States, Canada, Australia, and the UK, there are laws and regulations regarding animal testing.

In most countries, it is unnecessary to test cosmetic products on animals as there is already enough information, and there are animal protection laws.

Illamasqua products are not available in countries where animal testing is compulsory. Third parties and their suppliers are also not allowed to test on animals.

Are Illamasqua products sold in China?

Illamasqua products are not available in China. This is because the People’s Republic of China requires all their cosmetic products to be tested on animals to ensure they are safe for human use.

Companies that sell their products in China are not cruelty-free.

However, cruelty-free products sold on online platforms can be purchased and are not subjected to animal testing.

In the People’s Republic of China, products require animal testing only when they are sold and marketed in stores.

Does Illamasqua have Cruelty-free Certifications?

Illamasqua is certified by PETA. Companies that are accredited by PETA form an agreement never to conduct animal tests on finished products, ingredients, or formulations.

They also pledge never to it in the future. PETA’s “Beauty Without Bunnies” program helps shoppers worldwide find and purchase cruelty-free products.

Is Illamasqua parent company Cruelty-free?

Illamasqua is owned by The Hut Group. The Hut Group is also cruelty-free and does not test their products on animals. They are also free from synthetic chemicals.

Source: Cruelty Free Kitty Website

Is Illamasqua Vegan?

A product is referred to as vegan when all the ingredients used in making it do not contain animal products or byproducts. Vegan products are also, most of the time, likely to be cruelty-free products.

So are Illamasqua products vegan? No, not all the products from Illamasqua are vegan. Some of them contain ingredients derived from animals.

Illamasqua, however, offers some 100 percent vegan options for their consumers.

The following are some of the vegan products that are available on the Illamasqua website:


  • Beyond Foundation
  • Beyond Veil Primer
  • Hydra Veil Primer
  • Loose Powder – 010
  • Skin Base Foundation
  • Skin Base Concealer Pen


  • Iconic Chromes
  • Precision Ink
  • Precision Gel Liner
  • Precision Brow Gel
  • Jewel Vinyl

Highlight and Contour

  • Beyond Liquid Highlighter – Daze, Epic, OMG
  • Beyond Powder – Deity, Dare, Daze, Epic, OMG, Risqué
  • Gel Sculpt


  • Loaded Lip Polish (For all shades)
  • Antimatter Lipstick – excluding the Shades batch, Energy and Techno

Eyeshadow Palettes

  • Elemental Artistry palette
  • Electrify Artistry Palette
  • Unveiled Artistry Palette
  • Movement Artistry Palette
  • Expressionist Artistry Palette
  • Experimental Artistry Palette


Illamasqua is committed to a cruelty-free policy. The company never test their high-end products on animals, and they don’t allow their suppliers or third parties to do so.

They aim to produce high-quality products while meeting consumer safety and health regulations.

The mindful company is also certified by a cruelty-free organization. Their products are available and ship to Canada, Europe, the United States, and Australia.