Is Max Factor Cruelty-free and Vegan?

Is Max Factor Cruelty-free and Vegan?

Max Factor is not cruelty-free; the company allows for their products to be tested on animals. Their products are sold in the People’s Republic of China, where animal testing is compulsory. The company is also not 100 percent vegan as many of their products contain animal-derived ingredients or by-products.

Max Factor is a cosmetic company owned by Coty Inc. Maksymilian Faktorowicz founded the company in 1909.

The company is located in Stamford, Connecticut, and is well-known for demonstrating the benefits of the technical application of make-up regarding contours and facial structure.

Max Factor did movie make-up in its early years.

Is Max Factor cruelty-free?

No Max Factor is not cruelty-free. A while back, it was difficult telling whether a product was cruelty-free or not. Consumers had only the respective company’s official statements to count on.

These were sometimes inaccurate, vague, or even wrong.

Nowadays, you can tell the cruelty-free status of a brand by considering the following criteria:

  • None of their products or formulations are tested on animals
  • The ingredients of their products should not be derived from animal-based sources
  • They do not allow third-parties or suppliers to test their products for them
  • The company does not sell cosmetic products in the People’s Republic of China
  • They do not sell in countries where the law requires animal testing

After conducting thorough research on the brand and their products, we found out that some of their products contain animal-derived ingredients; hence they are not vegan.

Their products are also in countries where animal testing is a compulsory requirement, according to the law.

Are Max Factor products tested on animals?

According to PETA, Max Factor does test on animals. Their products are sold in countries where they must be tried on animals to be sold in that country.

Source: Peta Website

PETA recognizes Max Factor as not cruelty-free. Their parent company Coty also tests on animals even though they claim that they are committed to ending animal tests.

They may not test their products, ingredients, or formulations directly on animals, but they do allow regulatory bodies or other country’s law to do so so that they could sell in that country.

Are Max Factor products sold in China?

Yes, Max Factor products are available in China. For a product to be sold in the People’s Republic of China, it has to be tried on animals to ensure they are safe for human use.

China also has post-market testing where a product can be taken off the shelf for re-testing by the Chinese authorities when a complaint is issued against them.

Many countries have banned animal-testing except China. They still cling to it despite there being alternative methods of ensuring their safety than hurting innocent animals.

Because of this reason, many cosmetic companies refuse to sell their products in the country.

Unfortunately, Max Factor is not one of them. They prefer their profits over the welfare of animals. Companies that sell their products in China are not cruelty-free.

Does Max Factor have Cruelty-Free Certifications?

We looked for any cruelty-free certifications Max Factor may have but did not find any. It is doubtful that the company has any cruelty-free certifications. Max Factor is listed on PETA’s ‘Tests on animals’ list.

Companies that allow for their products to be tested on animals do not have any cruelty-free certifications.

Does another company own Max Factor?

Coty owns Max Factor. They are a multinational beauty company in America started by Francois Coty in 1904. The company’s subsidiaries develop, manufacture, market, and distribute cosmetics, skincare, and fragrances.

Coty is not cruelty-free as they sell in countries where animal testing is required by law. The company lets their products be tested on animals to earn profit by trading in that country.

Source: COTY Website

Are Max Products Vegan?

For a product to be considered vegan, their formulations, ingredients, and outcome have to be free from animal-derived ingredients. By-products like beeswax and honey are included.

If a product is vegan, it is also cruelty-free, as getting ingredients from animals is a form of animal cruelty.

Max Factor products are not 100 percent vegan. Some of them contain animal-derived ingredients. It is crucial when looking to buy a product that you check the ingredients list.

Some of the products do not have the ingredients list on them, so look them up online.

You can also look for the product’s certifications online. If they are any certifications, make sure that they are from well-known animal rights organizations.


Max Factor is a cosmetics company owned by Coty that was started in 1909. It is based in Stamford, Connecticut. The company is not cruelty-free; they allow their products to be tested on animals. Max Factor sells its products in countries where animal testing is compulsory.

They do this even though there are alternative methods of animal testing. Many companies refuse to trade in these countries because of such practices but not Max Products; they still choose to sell in the country just for profit. Even at the cost of innocent animals.