Is Tarte Cruelty Free and Vegan?

Quick Answer : Is Tarte Cruelty Free and Vegan?

Tarte Cosmetics is a cruelty free brand with PETA certification. The brand does not test any of its products or ingredients on animals during manufacturing or distribution. Likewise, the company does not authorize any third-party testing; hence, they don’t sell their products in mainland China. Tarte Cosmetics products are not 100% vegan but have a long list of vegan options.

Tarte Cosmetics is a famous American beauty brand. It is headquartered in New York City, the United States of America, since it was founded in 2000. 

Tarte Cosmetics is one of the brands concerned about the natural ingredients and the quality of their products. Nevertheless, many users and potential customers concerned about animal protection and animal rights still have specific questions about this brand, mainly its cruelty free and vegan status. We have made a thorough analysis of this brand, and you will have your answer to these questions in this article.

Is Tarte Cruelty Free?

A brand that would be certified as cruelty free must meet certain conditions and standards. We duly consider these conditions for Tarte Cosmetics to ascertain their cruelty free status. 

  • Their products or any of its ingredients must not be tested on animals even when requested by law
  • Their products should not be sold in mainland China 
  • They should not allow any third-party testing of their products or its ingredients on animals

Are Tarte Products Tested On Animals? 

Tarte Cosmetics does not test any of their products, formulations, or ingredients on animals during manufacturing, development, and distribution anywhere in the world.

Source : Tarte Website

The above statement is the testing policy of Tarte Cosmetics. The brand ascertains that it does not test on animals, and it has never tested on animals since its founding in 2000. They also emphasize their partnership with PETA beauty without bunnies. 

Do they test animals when required by law? Or use a third party? 

Tarte Cosmetics does not test its products on animals even when required by law or authority. The brand keeps its products off regions where the law mandates testing on animals. 

Also, Tarte Cosmetics does not permit any form of third-party testing even by their ingredient suppliers, retailers, or distributors. They don’t even license health authorities and regulatory bodies to test on their behalf. 

Are Tarte products sold in China?

Tarte Cosmetics does not sell its products in mainland China. The brand keeps its products off mainland China because animal testing is required by law in China. Consequently, Tarte Cosmetics prefers to stay off the Chinese market to preserve its no-animal testing policy. 

Does Tarte have Cruelty free accreditations certifications?

Going by all standards and criteria, Tarte Cosmetics earns itself a cruelty free accreditation certification with its relentless efforts towards maintaining no-animal testing. 

Source : PETA Website

Tarte Cosmetics is certified by PETA Beauty without Bunnies. This certification ascertains that Tarte Cosmetics does not carry out any form of animal testing at any point during manufacture, production, or distribution. Likewise, they don’t permit any third party to carry out the test on their behalf, including law and health authorities. 

Is Tarte Parent Company Kose Cruelty Free?

Kose is a parent brand to Tarte Cosmetics. Kose is a Japanese multinational corporation that does tests on animals when required by law. Hence, Kose is not a cruelty free brand. 

However, Tarte Cosmetics still finds a way to retain its cruelty free status despite being owned by a non-cruelty free parent company. 

Is Tarte Vegan?

Vegan products are products that are devoid of any animal ingredients or animal-derived ingredients. Tarte Cosmetics products are not 100% vegan. Some of the company’s products contain animal-derived ingredients and materials. Some of the animal-derived ingredients found in their products are Beeswax, lanolin, and carmine.

Source : Tarte Website

Consequently, Tarte Cosmetics does not have vegan certification. Nevertheless, the company has a lot of vegan options you can select. The brand offers vegan options in various categories, including;

  • Foundation Tarte vegan
  • Concealer Tarte vegan
  • Prime & set Tarte vegan 
  • Blush, bronzer
  • Highlighter Tarte vegan
  • Mascara and lashes Tarte vegan
  • Brows Tarte vegan
  • Eyeliners Tarte vegan
  • Eye shadow palette Tarte vegan
  • Lips
  • Skincare
  • Brushes

Some specific examples of Tarte Cosmetics vegan products include;

  • Rainforest of the Sea™ deep sea collagen super serum (Skincare) 
  • Rainforest of the Sea Highlighting Eyeshadow Palette Vol. III (eye shadow palette Tarte vegan)
  • Double duty beauty™ easy on the eyes clay liner (Eyeliner Tarte vegan) 
  • Amazonian Clay Volumizing Brow & Hair Powder (Brows Tarte vegan)
  • Sugar rush™ lights, camera, lashes 4-in-1 mascara™ (Mascara and lashes Tarte vegan) 
  • Lid Lock Clay Eye Base (Prime and set Tarte vegan)

You can check out the full list of Tarte Cosmetics’ vegan products through Nevertheless, it is best to check through the ingredient list of any product you intend to purchase to ascertain its vegan status. 


Tarte Cosmetics is a cruelty free brand that is certified by PETA Beauty without Bunnies.

The company does not carry out animal testing when required by law nor permit a third party to test on its behalf.

Tarte Cosmetics products are not 100% vegan but have a long list of vegan options.